Avon

Avon
Country:United States
Main activity:Cosmetics
Brand website:Link
Parent company:Natura &Co

Avon Products Inc. began as The California Perfume Company in 1886, when the Union Publishing House changed both its name and the focus of its business from publishing to perfumes and cosmetics. The direct sales model still used by the Avon company today began with the California Perfume Company's earliest representative, Mrs. P.F.E. Albee. The company's first sales brochure was published in 1896. By 1902, the company had 10,000 sales representatives and was a pioneer in creating career opportunities for women at a time when most women did not work outside the home or were limited to clerical and domestic work. The first products to bear an Avon brand name were launched in 1928. The California Perfume Company filed for its first "Avon" trademark on a beauty product in 1932, and officially changed its name to Avon in 1939. Avon became a publicly-traded stock company in 1946, and expanded its business around the world over the second half of the 20th century. In 2011, the company celebrated 125 years of business and has over six million sales representatives operating in more than 100 countries today. The company remains relevant in today's market through its use of technology for its products and for marketing, and has reached a new generation of customers through its use of celebrity spokesmodels such as Reese Witherspoon, Courtney Cox and Patrick Dempsey. Avon expanded its offering to the youth market with the introduction of a new brand, mark, in 2003. Perfumes have long been a staple in the Avon line, from the California Perfume Company's "Little Dot Set" of fragrances to the celebrity-endorsed fragrances offered by the company in the 21st century. Designer Avon has 1285 perfumes in our fragrance base. Avon is an old perfume house. The earliest edition was created in 1934 and the newest is from 2024. Avon fragrances were made in collaboration with perfumers Marion Costero, Stephen Nilsen, Frank Vöelkl, Adilson Rato, Olivier Cresp, Harry Fremont, Carlos Viñals, Nathalie Benareau, Givaudan, Maurice Roucel, Jean-Pierre Subrenat, Bruno Jovanovic, Calice Becker, Ellen Molner, Ann Gottlieb, Rodrigo Flores-Roux, Annie Buzantian, Carmita Magalhães, Sonia Constant, Reese Witherspoon, Natalie Gracia-Cetto, Ilias Ermenidis, Honorine Blanc, Alexis Grugeon, Pascal Gaurin, Clement Gavarry, Yann Vasnier, Yves Cassar, Steve DeMercado, Christian Truc, Bernard Ellena, IFF, Jean-Marc Chaillan, Jean-Louis Grauby, Guillaume Flavigny, Gabriela Chelariu, Laurent Le Guernec, Frank Voelkl, Pierre Negrin, Olivier Gillotin, Leandro Petit, Pascal Guarin, Eurico Mazzini, Nathalie Lorson, Pierre-Constantin Guéros, Emilie Bevierre-Coppermann, Alexandra Carlin, Nathalie Feisthauer, Jerry Caiazzo, Caroline Sabas, Jacques Huclier, Michelle DeFina, Adriana Medina-Baez, David Apel, Mike Parrot, Symrise, Clito Hoedicke, Francisca Perez Areias, Louis Truc, Carlos Benaim, Loc Dong, Ursula Wandel, Richard Herpin, Barbara Zoebelein, Carmita Magalhaes, René Morgenthaler, Xavier Renard, Olivier Glotin, Hernan Fígoli, Marypierre Julien, Antoine Lie, Veronica Casanova, Mackenzie Reilly, Verônica Casanova, Nelly Hachem-Ruiz, Nicolas Beaulieu, Julien Rasquinet, Christian Alori, Jean-Christophe Hérault, Fanny Grau, John Gamba, Vincent Kuczinski, David Beach, Thomas DiGiacomo, Christophe Raynaud, Delphine Jelk, Cleber Bozzi, Domitille Michalon Bertier, Delphine Lebeau, Joachim Correl, Christelle Laprade, David Appel, Isaac Sinclair, Rafael Marano, Johannes Feser, Didier Gaffet, Martin Koh, Alberto Morillas, Vera Vanori, Christopher Sheldrake, Mariano Cazenave, Claire Liegent, Celine Barel, John Maack, Nicolas Bonneville, Seckin Begen, Corinne Cachen, Patty Hidalgo, Fanny Bal and Firmenich.