Morgan

Morgan de Toi is a French clothing brand that was established by Odette Barouch and Jocelyne Bismuth in the textile quarter in Paris in France in 1947. The company originally sold lingerie but quickly expanded their product portfolio to include all items of clothing, shoes and accessories for women aged between 18 and 40. The target customer is a modern woman who likes to dress for themselves and enjoys experimenting with different styles; a woman with attention to detail, a woman who focuses on current design trends and loves French fashion. Morgan de Toi offer fashion clothing in the mid price sector in order to distinguish the brand from cheaper competitors but to still be affordable. Famous faces that endorsed the brand's merchandise in the past were Carla Bruni-Sarkozy and Mischa Barton. Morgan de Toi has opened retail outlets all over the world. While the brand has been one of the most famous ones in France for several decades and a well-known brand for most fashionistas in Europe, Morgan de Toi have begun to open stores in Asia in 2010 only. Next to countless department store concessions Morgan de Toi has opened 650 standalone stores world-wide by the end of 2011. The company ventured into the world of fragrances in 2003. The first self-titled fragrance for women, Morgan de Toi, was composed by Christine Nagel. The notes of this fragrace are blueberry, pink pepper, crystal amber, jasmine, nectarine, patchouli, agarwood and musk. A fragrant edition for men, simply called Morgan de Toi Homme, was presented in the same year. The aromatic composition that was created by Annick Menardo and Gerard Anthony features accords of clary sage, bergamot, lemon, jasmine, mint, geranium, sandalwood, oakmoss and vetiver. Two new fragrances, one for women and one for men, followed in 2004. Light my Heart Collection, the fragrance for women, was composed of pink grapefruit, passionfruit, white amber, water lily, musk, patchouli and sandalwood. The men's edition, Light my Heart Collection Homme, features notes of citruses and bergamot, clary sage, jasmine, mint, exotic woods, sandalwood and musk. A spin-off of the original Morgan de Toi for women, Love de Toi hit the shelves in 2004. Dorothee Piot created this fruity-floral composition of orange, pink pepper, mandarin orange, green apple, raspberry, tiare flower, gardenia, jasmine, lily-of-the-valley, rose, red apple, sandalwood, musk and cherry. Several other fragrances have been created since. Designer Morgan has 13 perfumes in our fragrance base. The earliest edition was created in 2003 and the newest is from 2016. Morgan fragrances were made in collaboration with perfumers Jérôme di Marino, Dorothée Piot, Christine Nagel, Annick Menardo, Gerard Anthony, Laurent Bruyere, Dominique Ropion, Antoine Lie and Guillaume Flavigny.