Original Cologne (Pure White Cologne)

The fragrance begins with an invigorating burst of fruit and citrus, an opening which is quite mesmerizing. Sicilian bergamot, Italian grapefruit and lemon all create the hesperidic top notes, lending to its wearer a hint of optimism. The blending of citrus top notes with the fruity and green notes of the heart is a tour de force in perfume making artistry. Juicy pear with its sweet and honey-like facets accompanies neroli blossom and pungent galbanum in the mid range. Neroli blossom's softly bitter top and greener, lush body matches perfectly with galbanum's more intense bitter, green qualities. The sweetness of the pear definitely dampens the sharp bitterness of the galbanum making it much more pleasant and tolerable. Ambergris, white musk, and rice powder comprise the base of 'Pure White Cologne'. The dry down is pleasant but less ambitious as the opening burst upon initial application. Sillage and longevity for this harmonious composition is moderate. I feel this fragrance yields its biggest appeal and best performance in Spring and Summer. CREED's 'Pure White Cologne' reminds me of a timid fawn who ventures out in the morning dew to nibble a few blades of grass and go unnoticed; delicate, unobtrusive, and cautious. Another stroke of genius from Olivier Creed. Read my full in depth review at my blog:

Thought I'd wear this for a while before writing anything. I started using this in late autumn and throughout the colder months. On my skin it lasts 24 hours. It's even quite noticeable after taking a shower(!). I don't think it evolves much, but that's fine considering the lovely top notes (I wouldn't have it any other way). It projects for at least 8 hours (my girlfriend notices it constantly 12 hours later, so it seems to be projecting as long as you're wearing it). I only spray twice, one spray on each side of the neck. People notice it throughout the day, and they don't even have to stand close. It lingers where you've been. It's hard to describe the fragrance I think, but it's a very nice citrus, not sharp and not overwhelming. It's something you'd want to smell on yourself for a long time after applying. I never get tired of it like many others I own. Everyone who has commented on it really likes it too, especially women. It's expensive, and the price has gone up since I purchased it, it seems. However, I personally think it's worth it. Especially when I think about all the money I've spent on perfumes I rarely (or never) wear. Choose your fragrances wisely, so you don't end up with too many "ok" perfumes. For those interested, the batch number is A0311Q01, and it seems to have been produced in 2011. In my top 5.

Stunningly beautiful. I have no words to describe how this fragrance catches my whole heart when smelling its middle note until its base note. I don't like its top note that much, however. Frankly, I had to wait until its middle note to decide purchasing full bottle, and with it I had no reason why I must not buy it, even though it required such non-sence expensive money.

I have just recently purchased Pure White Cologne and I must say its a truly unique fragrance. Incredibly fresh and thought provoking. In my honest opinion I believe a fragrance is one of the most impressionable accessory you can wear. A scent can be a powerful memory trigger; if you are wearing something as exclusive and unique as this people will remember your smell whenever you encounter them again. It might be to floral for some but the pear and rice make it quite memorable. I suggest trying this before you committ to such a hefty price tag.

Incredible scent, will work for both young and old. Incredibly versatile for every situation in warmer weather. If you wear this in spring you'll fit in nicely with fruit tree blossoms. The silage is there but loses reach pretty quickly, I think that's what other reviewers may have been mistaking for the weak longevity because it does stay on the skin pretty long. It is very attractive but certainly does not scream sexy. An elegant piece of art. Very expensive and almost worth the extreme price. I'm very happy with my decant that I got as a present.